Another Instant Wall Street Journal Bestseller!

Dive into a foundational guide crafted by Candy Valentino, delivering not just theory but practical tools, principles, and strategies essential for business growth, scaling, and even exit strategies. Drawing from 26 years of hands-on experience, Candy reveals the core focus every founder and entrepreneur should prioritize: increasing revenue and profitability. With insights honed from building, scaling, and selling multiple successful businesses across diverse industries, Candy provides actionable methods to acquire customers, generate sales, and maintain profitability consistently.

This book isn't about flashy promises—it's about working smarter, not harder, by implementing strategies that directly impact your bottom line. Whether you're just starting, scaling up, or fine-tuning operations, Candy's proven principles, like expanding your customer base, optimizing costs, and boosting sales frequency, will guide you toward sustainable growth and success.

• Actionable Insights: Practical, real-world applications to increase revenue and profitability.

  Expert Guidance: 26 years of experience in building, scaling, and selling successful businesses.

  Universal Principles: Core strategies for growth, whether aiming for your first $100K or an IPO.

  Real-World Success: Lessons from a self-made entrepreneur who built a significant portfolio.

  Practical Tools: Methods to enhance customer acquisition, boost sales, and maintain profitability.

  Scalable Solutions: Apply scalable, sustainable practices for a sellable venture.